PledgeLA generates annual, anonymized reports that track diversity, equity, inclusion, and community engagement in the LA tech and VC ecosystem. We analyze company practices, staff surveys and public investor data to highlight our region’s unique opportunities and challenges.

2021 Survey Report: Key Findings


Dive In

Take a look at the full list of key findings for our 2021 Survey Report below. You can also view the complete, anonymized staff data, available in an interactive form:

Our Process

Frequently Asked Questions

When they apply to join, PledgeLA member organizations complete a brief company-level survey that establishes a baseline for their current practices and high-level metrics around diversity and community engagement. Members are then invited to share annual staff survey data, either via our complimentary platform, Pluto, or by sharing their own anonymized reports.

The annual staff-level survey window on Pluto takes place in the first quarter of the year. The next staff-level survey will be offered in two windows in February and March 2022.

That’s great! PledgeLA conducts a basic check to ensure our metrics are generally aligned (ex: tracking data around staff demographics AND culture), and then permits those organizations to share their own anonymized reports.

As part of their commitment, PledgeLA members agree to share data with us on an annual basis. While individual member data is never shared with the public, we publish an annual list that tracks the level of participation from our members.

Each of our member organizations designates an internal survey administrator (typically a senior leader, such as the CEO or head of HR) to manage their staff-level survey data. Only this individual and those whom they authorize has access to this data. While we encourage it to be shared and discussed with staff teams, PledgeLA is fully committed to the privacy of each member’s data.

No organization is the same, but only those that track their internal data can begin to understand their unique challenges and strengths. Our survey provides important insights around staff conduct, anonymous feedback from team members, and actionable data around diversity, equity, inclusion, and community engagement.

PledgeLA’s commitment to data privacy is a core aspect of our accountability model. PledgeLA will never share identifiable member data with the public, and only publishes de-identified, anonymous data in our reporting. To protect companies and their teams, our survey platform Pluto uses advanced data privacy and security features that exceed industry standards. For more about Pluto’s privacy features, click here.

Data Sources

To highlight our region’s unique opportunities and challenges, PledgeLA analyzes:

  • Company practices
  • Staff surveys
  • Public investor data

2019 – 2020 Survey Reports

What We Track

Our survey tracks the following company and staff-level metrics:

Community Engagement

  • Mentoring
  • Volunteering
  • Board service
  • Charitable donations
  • Offering Internship programs
  • Using a local bank
  • Providing community engagement opportunities and/or paid time off for employee community engagement
  • Giving preference to vendors owned by women or other underrepresented groups
  • Designating a portion of annual budget to local impact
  • Advising portfolio companies on maximizing local community engagement
  • Investing in Los Angeles start-ups

Diversity, Equity, & Inclusion

  • Demographics of Employee & Portfolio Companies:
    • Race/Ethnicity
    • Gender
    • Age
    • Sexual orientation
    • Disability status
    • Immigration status
    • Veteran status
    • Educational attainment
    • College(s) attended
    • Socioeconomic origin
    • Job title
    • Tenure at firm
    • Salary, bonuses, promotions, and benefits
  • Code of conduct and/or mission statement on diversity and inclusion
  • Advising portfolio companies on fostering workplace diversity and inclusion